If you're passionate about helping a Fortune 100 company drive their strategy forward through innovative product development and advancing strategic partnerships to protect customers (and their pets), then Nationwide is the place for you! At Nationwide®, "on your side" goes beyond just words. Our customers are at the center of everything we do and we're looking for associates who are passionate about delivering extraordinary care.

Customer Data Enablement Consultant

Customer Strategy & Innovation Office – CX Data Center of Excellence

Are you passionate about using data to shape customer experiences? Do you thrive where strategy, technology, and communication meet? Join our Customer Experience Center of Excellence as a Customer Data Enablement Consultant and help us deliver personalized, timely, and impactful customer communications

This role blends strategic consulting, data enablement, and cross-functional leadership. You’ll partner with the business, marketers, and technical teams to translate customer insights into actionable data used to drive awareness, engagement and retention.

What You’ll Do

• Lead a portfolio of work aligned to key business units, prioritizing initiatives that enhance customer experience through data-driven communications.
• Consult with stakeholders to understand business goals and translate them into clear, actionable data and audience requirements.
• Design and deliver data that powers personalized customer communications across channels (email, text, digital, direct mail)
• Streamline and standardize how audience data flows across systems to improve efficiency and impact
• Collaborate cross-functionally with marketing, analytics, and technology teams to ensure seamless execution and alignment.
• Champion customer-centricity, ensuring all audience data solutions are designed with the customer in mind
• Drive continuous improvement by identifying and implementing enhancements to data tools, processes, and governance.

What You Bring

• A strategic mindset with the ability to connect data capabilities to business outcomes.
• Strong interpersonal and communication skills—you can influence and gain alignment across teams.
• Experience gathering and translating business requirements into technical solutions.
• Comfort working in ambiguity and adapting to evolving priorities.
• A passion for learning and a drive for continuous improvement.

Preferred Technical Skills

• Experience with SQL and tools like Teradata or Databricks preferred, but not required
• Familiarity with data visualization and storytelling tools.
• Experience with customer data platforms is a plus.

Why Join Us?

You’ll be part of a versatile, collaborative, and customer-obsessed team that values curiosity, creativity, and continuous learning while shaping the future of customer experience through data. If you’re excited by the idea of making data meaningful—and making a difference for our customers’ communication experience —we want to hear from you.

Preference is for role to be hybrid to the Columbus OH offices but is open to remote work.

This role does not qualify for employer-sponsored work authorization. Nationwide does not participate in the Stem OPT Extension program.

Compensation Grade: G4

#LI-MS2

Job Description Summary

Responsible for the development and support of Customer Information capabilities for production or internal business partners. This can include leading a project through the delivery cycle from initiate, solution scoping, design and development, through implementation. Establishes business rules, requirements, information requirements, and implementation strategy for changes and enhancements to customer information both in an analytical and operational environment. Capabilities supported include customer matching, preferences, profile, interactions, contact points, householding, marketing campaigns, enterprise metrics, customer data governance, and adoption of new solutions.

Job Description

RELATIONSHIP: Reports to Manager/Director/AVP. May have direct reports based on organizational structure. May be responsible for virtual/project teams.

JOB RESPONSIBILITIES:

1. Responsible for management of projects to deliver analytic and operational capabilities and solutions.

2. Leads the development of business processes and system functional, non-functional and information requirements

3. Responsible for all business decisions for the project.

4. Coordinates the efforts of the Business Subject Matter Experts (SMEs), conducts the Business Alignment and Scoping sessions.

5. Ensures the strategic intent and stakeholder needs are documented and gains consensus on the business objectives, expectations and assumptions

6. Conducts business implementation planning sessions

7. Conducts post implementation checkpoint with business units to ensure best in class solutions are implemented

8. Ensures appropriate communication/training regarding project status and project documentation is created

9. Performs other duties as assigned.

JOB REQUIREMENTS:

Education: Post graduate studies preferred.

Licenses/Designations: N/A

Experience: Typically 5 or more years experience in data warehousing, statistical analysis and marketing/customer data models and queries. Detailed experience with problem solving in a business environment; working with large customer and/or prospect databases; working with product, geographic, demographic data to identify trends and opportunities.

Knowledge: Expert knowledge in the theory and application of computer based analytical tools. Advanced knowledge of PC based spreadsheet, business intelligence and database warehousing applications.

Skills/Competencies: Capacity for the development, evaluation and utilization of state-of-the art techniques and methodologies on new application challenges. Excellent problem solving, analytical, research and quantitative analysis skills. Verbal and written communication skills for interaction with client, work teams, vendors and associates. Proficiency in developing ad hoc queries using SQL.

Values: Regularly and consistently demonstrates the Nationwide Values and Guiding Behaviors.

Staffing Exceptions to the above minimum job requirements must be approved by the: VP and HR VP.

JOB CONDITIONS:

Overtime Eligibility: Not Eligible (Exempt)

Working Conditions: Normal office environment. Extended and non-standard work hours based on project and customer deliverables.

ADA: The above statements cover what are generally believed to be principal and essential functions of this job. Specific circumstances may allow or require some people assigned to the job to perform a somewhat different combination of duties.

Job Evaluation Activity: 11/2012 CB, PYC

We currently anticipate accepting applications until 07/14/2025. However, we encourage early submissions, as the posting may close sooner if a strong candidate slate is identified before the deadline.

Benefits

We have an array of benefits to fit your needs, including: medical/dental/vision, life insurance, short and long term disability coverage, paid time off with newly hired associates receiving a minimum of 18 days paid time off each full calendar year pro-rated quarterly based on hire date, nine paid holidays, 8 hours of Lifetime paid time off, 8 hours of Unity Day paid time off, 401(k) with company match, company-paid pension plan, business casual attire, and more. To learn more about the benefits we offer, click here.

Nationwide is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive culture where everyone feels challenged, appreciated, respected and engaged. Nationwide prohibits discrimination and harassment and affords equal employment opportunities to employees and applicants without regard to any characteristic (or classification) protected by applicable law.

This position could be filled within any of the lower 48 U.S. states.Smoke-Free Iowa Statement: Nationwide Mutual Insurance Company, its affiliates and subsidiaries comply with the Iowa Smokefree Air Act. Smoking is prohibited in all enclosed areas on or around company premises as well as company issued vehicles. The company offers designated smoking areas in which smoking is permitted at each individual location. The Act prohibits retaliation for reporting complaints or violations. For more information on the Iowa Smokefree Air Act, individuals may contact the Smokefree Air Act Helpline at 888-944-2247.
For NY residents please review the following state law information: Notice of Employee Rights, Protections, and Obligations LS740 (ny.gov) https://dol.ny.gov/system/files/documents/2022/02/ls740_1.pdf

NOTE TO EMPLOYMENT AGENCIES:

We value the partnerships we have built with our preferred vendors. Nationwide does not accept unsolicited resumes from employment agencies. All resumes submitted by employment agencies directly to any Nationwide employee or hiring manager in any form without a signed Nationwide Client Services Agreement on file and search engagement for that position will be deemed unsolicited in nature. No fee will be paid in the event the candidate is subsequently hired as a result of the referral or through other means.

Nationwide pays on a geographic-specific salary structure and placement within the actual starting salary range for this position will be determined by a number of factors including the skills, education, training, credentials and experience of the candidate; the scope, complexity and location of the role as well as the cost of labor in the market; and other conditions of employment. If a Sales job, Sales Incentives, based on performance goals are possible in addition to this range.The national salary range for Consultant, Customer Information Management : $95,000.00-$197,000.00The expected starting salary range for Consultant, Customer Information Management : $106,000.00 - $158,000.00