Associate Business Analyst - Marketing



Marketing & Communications, IT
dublin, oh, usa
Posted on Saturday, February 4, 2023
Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth potential ahead.
At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company – we made history in 2021 by becoming a public benefit corporation (PBC), legally bound to balancing the interests of customers, employees, society, and investors.
As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.
Join us in transforming the life sciences industry, committed to making a positive impact on its customers, employees, and communities.
The Role
The Associate Business Systems Analyst is responsible for driving improvements in the processes and technologies utilized by our Marketing Operations & Digital team. You will work with intensity and partner closely with Marketing teams to effectively identify requirements, define scalable business processes, implement changes, manage project plans, and drive operational improvements in our production systems.
You will take ownership and responsibility for your assigned tasks and project. You will drive improvements when issues are discovered and proactively work with developers and system administrators to ensure swift resolution and continuous improvement of business systems.

What You’ll Do

  • Build the foundation for project efforts by capturing the business context – problem definition, current state definition, objectives, business case, desired future state definition, etc.
  • Facilitate discovery sessions and business process workshops. Be able to diagram and elaborate current & future state application workflows in detail
  • Develop detailed requirements (business, user, process, system requirements – functional and non-functional) and establish traceability to the business vision
  • Manage the requirements throughout the project lifecycle by establishing agreements and serving as a liaison between business users and the project team
  • Document all changes to applications per internal controls
  • Develop and maintain technical documentation, release notes, and conduct end-user training
  • Develop project artifacts: business requirements, scope, gap analysis, user stories and journeys, process maps, flow diagrams, business rules, business data models, security needs, test plans, and project plans
  • Act as the project manager for the implementation of the solution
  • Lead and manage the execution of full development lifecycle activities
  • Identify stakeholders and ensure strong communication and communication methods
  • Create roadmaps, manage product backlogs, and set delivery cadence
  • Design, develop, test, and implement system enhancements
  • Define and drive schedules
  • Risk identification and mitigation
  • Develop strong partnerships with business stakeholders, development partners, and peers on multi-functional teams across Veeva
  • Collaborate with cross-functional teams to identify system and process improvements


  • 1+ years experience in a Business Analyst or Marketing Analyst role
  • Understanding of application lifecycle management
  • Understanding of Marketing business functions and the objectives of the people in those roles
  • Comfortable working with personnel at all levels of the organization
  • Coordinating development efforts across a hybrid team of both internal and external developers residing in distributed locations.
  • Skilled at articulating your relevant work experience via your resume and job interviews
  • Bachelor’s degree in Information Systems, Business Administration, or related field or equivalent work experience
  • 2+ years of application requirements gathering and design

Nice to Have

  • Salesforce Certifications
  • MBA

Perks & Benefits

  • Allocations for continuous learning & development
  • Health & wellness programs
Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.